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How to target your competitors’ audiences with Facebook Ads

How to target your competitors’ audiences with Facebook Ads

by Lisa Evans | Nov 24, 2022 | Digital Marketing

Facebook ads are a powerful way of reaching new customers and can drive real results for your business.    >> READ: 7 tips for successful Facebook Ads campaigns    Knowing how to target the right audience is key for your ads’ performance, and looking...
Teens rarely Google something, they use this instead…

Teens rarely Google something, they use this instead…

by Erin Reynel | Oct 27, 2022 | Digital Marketing, Social Media Hacks, Social Media Marketing

Google has reigned as the world’s most popular search engine for over two decades with very few competitive threats – that is, until TikTok arrived. According to a Google executive, “almost 40 percent of young people, when they’re looking for a place for lunch, they...
3 things you should know about hiring a UGC Creator

3 things you should know about hiring a UGC Creator

by Erin Reynel | Oct 20, 2022 | Digital Marketing, Social Media Hacks, Social Media Marketing

Social media mogul Mark Zuckerberg said it best himself, “people influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy...
Our top 8 favourite Facebook Ad designs we created in 2022

Our top 8 favourite Facebook Ad designs we created in 2022

by Erin Reynel | Jul 7, 2022 | Digital Marketing

One of our favourite aspects of digital marketing is the creative development and evolution of visual assets we make in order to help our clients find success with their ads – especially in Facebook and Instagram ad campaigns.   Our team selected 8 of their top...
8 reasons our agency only uses THIS social media software

8 reasons our agency only uses THIS social media software

by Erin Reynel | Jun 30, 2022 | Digital Marketing

2022 is the year of great social media software, and we have discovered the best one yet. Sprout Social is a fully-featured social media software that we can’t keep our hands off of! Here are five reasons why our agency only uses this social media software:    1....
Organic social media metrics that matter in 2022 (and how to track them)

Organic social media metrics that matter in 2022 (and how to track them)

by Erin Reynel | Apr 26, 2022 | Digital Marketing

Understanding metrics is key to knowing what works well in your organic social media marketing strategy.    There are many different social media metrics that can help you understand what resonates with your audience, and how your audience behaves and interacts...
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