The team at Legendary had a lot of fun creating holiday photography and stop motion video assets for our clients. Due to COVID-19, Christmas arrived a little early this year. As soon as Halloween was over, we saw Christmas trees and holiday decorations popping up all over Vancouver!
A lot of planning goes into the assets we create. Our in-house photographer, Kat, works alongside an account manager and sometimes with the client themselves to create a plan of action. It goes a little something like this:
- The account manager creates a schedule of upcoming promotions, events and themes to discuss
- Schedule a shoot date
- Create the shot list
- Prop shop
- Photoshoot and styling
- Editing
- Delivering the final edited files
After all the hard work that goes into creating and executing content, it’s super satisfying to see everything come together, so we want to share some of our work with you today!
What we created for The Facial Room
Our client The Facial Room offers an exclusive experience that goes beyond delivering beautiful Eminence Organic Skincare products across Canada, and we need to emulate that in our work – especially our photography work, as that’s what initially draws customers in.
For The Facial Room, we currently create and run the following elements of their social media marketing:
- Styling & photography for a visually cohesive feed
- Facebook & Instagram content creation
- Community management
- Social media advertising campaigns
- Blogs for SEO
- Email marketing campaigns
- Stop-motion videos
To kick off the holiday season this year, The Facial Room ran an irresistible Black Friday promotion for their customers. Check out our photography work on the homepage of their website and how it came together:
We also created a blog (which is great for your SEO btw, you can read more about that here) sharing more in-depth product knowledge with customers, giving them product suggestions and gift ideas for the upcoming holiday season.
We made sure to share the blog in early November, allowing customers enough time to plan their gifts and get their orders in (before Canada post is overwhelmed by the holiday season). Check out the blog post here!
As you can see in this blog post, we shot lifestyle images of The Facial Room owner, Patricia Asmar, and her daughter against a holiday-themed backdrop. During our lifestyle shoot, we paid close attention to the colour of props, clothes and products to ensure the final images were cohesive with all our other product photography.
Check out The Facial Room on Instagram to see what awesome promotions they’re currently running.
And here is the stop motion video we created for their Black Friday promotion in action!
What we created for Waves Coffee House
Our longtime client, Waves Coffee House, is a Vancouver-based chain with over 31 coffee shops across BC and Alberta. Not only is Waves all about serving customers delicious coffee and locally made snacks, but they also invite their customers to connect with each other at their local Waves Coffee shop. We just love this sentiment!
For their holiday campaign, we created photography for their social feeds that showcase their holiday beverages, snacks and gift sets. Check out some of our favourite shots from our holiday photoshoot:
As part of their social media marketing, we also create the following:
- Instagram and Facebook content
- Community management
- Paid social media ads
- Spotify ad campaigns
- Stop-motion videos
- Influencer campaigns
- Giveaways and contests
Check out the stop-motion video we created as part of their holiday marketing campaign:
What we created for Love & Natural
Love & Natural is a skincare eCommerce platform that was born during the COVID-19 pandemic when Winne, the owner, wanted to help her clients and others by offering personalized skincare solutions online.
Check out some of our favourite photography from this holiday period:
Since coming on board with us, we have built a multi-faceted social media plan for Love & Natural. Our work so far has included creating and managing the following:
- Styling & photography
- Social media management across Facebook & Instagram
- Community management
- Traffic advertising campaigns (leading audiences to your website)
- Conversion advertising campaigns (converting sales on the website)
We also created this stop motion video for the launch of their new product collection, Esenti Body Mists.
Are you thinking of stepping up your social media game in 2021? Then look no further! Legendary offers well-rounded knowledge and services that could help elevate your business to the next level!