How Apple’s iOS 14 privacy changes could impact your social media marketing efforts

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Apple’s newest operating system – iOS 14 – now gives users more control over how their data gets used and this could impact your social media marketing. The latest update, announced in June 2020, includes more personal and helpful functionality along with some major changes in privacy and data transparency. These changes will affect brands’ […]

Bet you didn’t know that Facebook owns Instagram (and why that matters)

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Did you know that Facebook owns Instagram and Whatsapp? Here’s why that matters to your social media marketing.    Facebook owns Instagram and some other stats: According to the results of a recent survey done by The Verge, few people are aware that Facebook owns Instagram. Here’s what The Verge’s survey found: 47% of people […]