The Best Instagram Story Highlights Strategy

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When it comes to Instagram Highlights, most people don’t often consider a strategy beyond how the Highlight covers will look. But given how many users are interacting with Story Highlights, we highly recommend implementing a strategy here.  Let’s take a deeper look:  Why have a strategy for Instagram Story Highlights? Instagram Story Highlights are a […]

4 stats to enhance your 2021 social media marketing strategy

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It’s important to identify social media marketing trends and review statistics from 2020 in order to determine what types of content will resonate with our target audiences in 2021.  For brands, having and maintaining your social media should be a fundamental aspect of your business by now. Brands investing in their social media marketing will […]

How Apple’s iOS 14 privacy changes could impact your social media marketing efforts

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Apple’s newest operating system – iOS 14 – now gives users more control over how their data gets used and this could impact your social media marketing. The latest update, announced in June 2020, includes more personal and helpful functionality along with some major changes in privacy and data transparency. These changes will affect brands’ […]

5 Shopify Apps that help increase checkouts

Your eCommerce website’s revenue can only grow so much without the right tools. We’ve uncovered the best Shopify apps to help increase your sales!  We recently wrote a post about conversion optimization, where we compiled our top tips for optimizing your website and turning website visitors into paying customers.  What is a Shopify App? Before […]

Check this out: Holiday stop motion video & social media photography showcase

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The team at Legendary had a lot of fun creating holiday photography and stop motion video assets for our clients. Due to COVID-19, Christmas arrived a little early this year. As soon as Halloween was over, we saw Christmas trees and holiday decorations popping up all over Vancouver!  A lot of planning goes into the […]

Why social media will be crucial to your business’ success this holiday season

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Due to the COVID-19 pandemic, we anticipate that the majority of holiday shoppers will shift their spending online. This means that your website and social media platforms will act as your storefronts. Today, we’ll discuss how to effectively leverage your social media to get more sales during the 2020 holiday season.  Salesforce recently posted about […]

Client Feature: Disco Cheetah Korean Grill

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We’re back with another client feature! This time, we’re super pumped to introduce one of our long-standing clients, Disco Cheetah Korean Grill!  “We cook up bright, bold Korean dishes that are totally unique in Vancouver, you won’t find our flavours and colours anywhere else. And we serve it all hot, fast and in a format […]

How our social media photographer set up an at-home studio

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Due to the COVID-19 pandemic and social distancing measures, our social media photographer, Kat, has been shooting our client photography from home since March. With these few tools and tips, let us guide you through the process of how we create scroll-stopping content from home.  Firstly, we recommend that you purchase photography equipment that packs […]

How to use Instagram Reels

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Facebook-owned Instagram recently released a new video feature that allows users to record 15-second clips set to music. Sound familiar? Yes, it’s Instagram’s answer to TikTok.  What is Instagram Reels? Instagram Reels is the brand new way to create short, fun and engaging videos from Instagram Stories. Reels allows you to record and edit 15-second […]

Should you set up a Chatbot for your social media?

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If you haven’t set up a chatbot for your business’ Facebook age yet, then it’s time to consider getting with the times! Messenger bots can be very valuable to any business as they can be programmed to automate customer support functions and answer basic questions, as well as capturing and converting new customers.  What is […]